We are The Bloc in Switzerland, a full-service, omnichannel, health communications agency.

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At The Bloc, we live by this principle. Great work is good for our clients, it's good for our business, and it's good for the patients and healthcare providers we serve. How do we get to great?

We know. As marketers who have worked in pharma companies ourselves, we know your market, your clients, your needs.

We apply. We don't just bring you a theory, we deliver innovative, creative, actionable solutions and effective assets.

We prove. We provide data on all of our projects, so you can measure, optimize, and prove impact.

From omnichannel to omni-intelligence for pharmaceutical brands

Deliver the right message at the right time to the right HCP.

Omnichannel theory is often discussed but not successfully applied to pharmaceutical brands.

The Bloc can help you turn theory into practice. We define key behavioural indicators (KBIs) and create realistic personas, enabling the development of tailored omnichannel journeys for each HCP. We also measure the success and impact of each channel, asset, and key message.

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Data strategy and analysis of your pharmaceutical campaigns

When launching your brand campaign, defining key performance indicators (KPIs) can feel like a daunting task. With limited access to data, you probably can’t measure each asset or channel you use.

With The Bloc, all of that and more is taken care of! You won’t be limited to tracking website visits and sales. Our dashboards are tailored to clearly display data from all sources, including social media, Veeva CRM/CLM, email, and websites.

Our data experts will craft the perfect set of KPIs, continually adjusting our strategies as we work to surpass your goals.

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Medical strategy and medical content

At The Bloc, our medical strategists and writers bring much more than scientific knowledge to the table. They have the marketing and brand experience that takes projects from merely accurate to truly inspiring.

Our use of behavioural science and scientific storytelling ensures every message reaches its mark clearly and persuasively.

So, if you are looking for a captivating brochure, insightful scientific summaries, or an impactful year-long editorial plan, The Bloc is your right partner.

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Video, film, and virtual production

Let your imagination soar with our dynamic video production team.

We bring creative ideas to life through emotional short films, social media reels and stories, and thrilling 3D mode-of-action videos.

And now, with our state-of-the art virtual production studio in Switzerland, you can explore stunning cinematic possibilities for a fraction of the cost.

So why wait? Let us help you bring your vision to life today.

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Creative branding
  • Brand idendity and design
  • Branding guidelines
  • Key visuals
Strategy and marketing
  • Omnichannel strategy and plans
  • Brand strategies
  • Brand enhancement
  • Swiss market expertise
  • Medical strategies
  • Medical content
  • Medical writing
  • Medical research
  • KoL liaison
  • Scientific summaries and articles
  • Referencing in Veeva Vault
  • PromoMats
  • Websites
  • WebApp and apps
  • eDetailers and self-detailers
  • Emails and newsletters
  • Veeva CLM, Veeva-approved
  • emails
  • SEO
  • Social media
  • Data strategy
  • Data analysis
  • Dashboards and reporting
  • Campaign optimization
Videos and films
  • Mode-of-action videos (2D/3D)
  • Virtual production
  • Social media videos
  • Animations
  • Brand films
  • Short movies