Flexible eDetailing solutions

At The Bloc in Switzerland, we are experts in digital healthcare communications, delivering highly engaging content that shapes the beliefs and behaviours of healthcare professionals. Our blueprint lies in facilitating the seamless marriage between technology and compelling storytelling through digital detailing, or eDetailing.

Impactful

eDetailing is more than a digital tool—it’s a powerful way to transform healthcare professional interactions. By integrating interactive storytelling with tailored strategies, we go beyond traditional approaches to address specific knowledge gaps, biases, and clinical practices.

Our engaging, evidence-based content fosters meaningful dialogues between pharmaceutical representatives and healthcare professionals, creating an environment for open, impactful conversations that enhance learning and drive better healthcare outcomes.

Integrated

Veeva CRM

The Bloc in Switzerland's eDetailing solutions are fully integrated into Veeva and other platforms including our exclusive omnichannel journey platform. This empowers them to dynamically adapt to professionals' product understanding and drive positive behavioural change.

Our solutions are aligned to effectively support remote detailing or in-person exchanges. With The Bloc in Switzerland, eDetailing becomes more than an interaction—it's a tool that helps drive change, enhance knowledge, and shape the future of healthcare.

Tailored

Customer journey

An omnichannel journey is only effective if HCPs get tailored messages based on their beliefs and behaviours. Our eDetailing solutions are tailored by persona.

Your sale reps can adapt the eDA content with one click, based on a quick look at our omnichannel platform.